At Strat Labs, we’re catalysts for meaningful change in the social impact space. We combine strategic thinking with real-world practicality to help organizations achieve their mission-driven goals. Our team brings fresh perspectives and innovative solutions that transform how social impact organizations operate and succeed.
The Strat Labs team is a collective of strategists, marketers, operators, project managers, creatives, and philanthropic advisors who strive to exceed expectations by going above and beyond for our clients to ultimately power their purpose.
When I was 10 years old, I was part of a group of kids who started a nonprofit called Caring About Kids Everywhere (CAKE). Although our acronym was maybe the most prolific work we accomplished, this nonprofit “foundation” led me to discover that I enjoyed being part of a community of givers, doers, and people who wanted to find solutions to problems.
Fast forward to college. I knew (or, thought I knew) that I wanted to be a journalist. Fast forward again to me realizing that journalism is a slog and being on the news isn’t all it is cut out to be (3 am wake ups, hair and makeup, editing on an Avid). Throughout this discovery process, I learned about my strongest traits and how I could use them in a career. I identified that I am actually really good at telling people’s stories (empathetic nature) and can sell seashells at the seashore (convicted and well-researched) — all while also turning a profit (skilled at math and budgets).
So, I enter the world of nonprofit marketing, communications, and fundraising, where I develop a love and passion for working with companies on their fundraising strategies as a way to engage employees.
My career has been anything but straightforward. I never made it to graduate school, even though I had intended to do so. I have worked in education, nonprofit, real estate, documentary film, sports, healthcare, and more. But, through it all, I kept telling stories (real stories, mostly) and looked for ways to foster connections, create relationships, and help change the world.
I founded Strat Labs in 2017 after my last stint in-house with a nonprofit. I knew there had to be a better way to bring marketing, communications, and fundraising together for both nonprofits and companies. And I was determined to figure it out.
Fast forward (one final time) to the present day. I have been able to curate the most incredible team of experts, who are as passionate about storytelling and philanthropy as I am. We have had the privilege of working with some incredible brands with so many more on the horizon.
We continue to refine our process and empower purpose-driven brands and individuals to refine their story, amplify their voice, and build their community through strategic
marketing, communications, and philanthropy.
My vision is that Strat Labs will be here for many years to come and be known for our work in social impact. Together, we will, help move an industry forward with exponential growth, encouraging consumers to seek out and support purpose-driven brands and nonprofit organizations thus creating a net positive impact on the world.
If you have a desire to change the world, we want to know you.
Our commitment to diversity, equity, and inclusion (DEI) is ongoing; as our organization grows, we strive to incorporate innovative and intentional strategies to further our intersectional inclusion and allyship.
At Strat Labs, we are committed to fostering a workplace where diversity drives innovation, equity ensures fairness, inclusion amplifies all voices, and accessibility removes barriers. We believe that embracing our differences strengthens our creativity and enables us to serve our clients and communities better.
We actively cultivate an environment where every team member can authentically express themselves and thrive professionally. Through intentional hiring practices, inclusive policies, and ongoing support of underserved communities, we transform our DEIA commitment into meaningful action that shapes both our company culture and our industry’s future.
Strategy is your roadmap. Storytelling is your identity. Social Impact is your legacy.
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